Why would you listen to me about AI? Because I'm not an AI guy

I'm David Asarnow. I've been building businesses since before email was a thing. Grew two companies past $10 million and $45 million—each in under five years. Spent years training for Tony Robbins, teaching sales psychology to rooms full of entrepreneurs who needed results yesterday.

When AI showed up, I had the same question you have: "How do I actually use this without becoming a tech person?"

So I figured it out. Not by studying AI—by studying which business problems AI could solve. I built workflows. I tested them on my own businesses and my clients' businesses. I threw out the ones that sounded impressive but didn't move money.

What's left is what I teach now.

My Promise
I'm not here to make you good at AI. I'm here to make AI good for your business.

That's a different thing entirely.